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Many people are holding onto their old phones longer – instead of rushing out to buy the latest model of phone. What are the advantages or disadvantages of getting the latest model?
Andrew Orlowski, The Register
He explains why people are holding onto their phones longer – instead of rushing out to buy the latest model of phone.
What's happened is that prices have gone up at the high end.
And it's kind of a cycle where people hang onto their phones for longer, therefore manufacturers charge more.
Then people hang onto them longer to justify that higher purchase.
So big brand names like iPhone and Samsung make phones at the high end of the market – meaning the expensive ones.
So once people have bought a handset, they hang on to it! If you hang onto something, you keep it. I've been hanging onto my phone for a couple of years – and am hoping I won't need to change it for another year or so, at least.
Catherine
But what happens is, if people aren't replacing their phones, the phone manufacturers don't make a big enough profit. So they start charging more¡¦
Rob
¡¦ and this, in turn, makes people hang onto their phones even longer! So that's why Andrew Orlowski calls it a cycle – that's where one event leads to another, and then often repeats itself.
Andrew Orlowski, The Register
I think it's a very mature market now. And you have to compare, say, a £900 Galaxy Note or a £1000 iPhone with a spectacular TV you can¡¦ a 49 inch TV you can get for £450. It no longer has that kind of must-have lustre that it might have had 4 or 5 years ago.
I love shiny new things, especially when it's a p***e of new tech. But £1000 is a lot of money for a phone. A spectacular 49-inch TV for only £450 sounds like a bargain though! My TV only has a 30-inch screen.
Although research also highlighted that this age group tended to use their smartphones less than younger people.The study was based on a sample of 1,163 people questioned between May and June in 2017.
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https://www.youtube.com/embed/4g8WU54Wr6o
http://www.kinews.net/news/articleView.html?idxno=75009
http://www.zdnet.co.kr/news/news_view.asp?artice_id=20130708075658
Vocabulary
functionality
a range of functions a computer or other electronic device can perform
'These two computers are similar in terms of both their price and functionality.'
hang on to (something)
keep (something)
'You should hang onto your old TV, Catherine. There's nothing wrong with a 30 inch screen!'
cycle
a process where one event leads to another, and then often repeats itself
'I'm in a bad cycle of going to bed late, then oversleeping in the morning.¡®
mature
fully grown or fully developed
example of the verb form– 'My investments have matured and they're worth a lot of money now!¡®
must-have item
something you feel you must have
'Check out the latest must-have tech bargains on our website!¡®
lustre
shine
'I polished my brass doorknob until it shone with a pleasing lustre.'